The PPWR, the new European regulation on packaging and packaging waste, is about to be adopted. Proposed in November 2022, it is expected to obtain formal approval by the end of 2024.
The objectives of the PPWR
The regulation aims to reduce packaging waste, boost recyclability, and set mandatory recycling targets. By 2029, Member States must ensure 90% collection of metal beverage containers and other materials up to three liters. Broader goals include a 15% reduction in packaging waste by 2040 and increasing the use of recycled materials to 30% in specific packaging types. The overarching objective is to significantly reduce single-use and non-recyclable packaging, including a 20% reduction in plastic packaging by 2040.
The importance of metal packaging
Metal packaging, such as aluminum and steel, stands out for its ability to be infinitely recyclable without losing quality, offering significant advantages in terms of sustainability. In Europe, 76% of metal packaging is already recycled, and aluminum cans achieve a 73% recycling rate. These high recycling rates contribute to considerable energy savings, reducing energy consumption by up to 95% compared to the production of new materials, making it an environmentally efficient option aligned with EU sustainability goals.
In addition to the PPWR, the European Green Deal, which aims for climate neutrality by 2050, further promotes the shift to more sustainable materials like metal. The Circular Economy Action Plan, also emphasizes designing products that are recyclable and reusable, providing additional opportunities for innovation in metal packaging. Furthermore, the revision of the Food Contact Materials Regulation focuses on eliminating harmful substances like Bisphenol A (BPA), making materials that are easier to comply with these new requirements even more attractive.
The role of the LEREM laboratory metal packaging innovation
For more than 60 years, LEREM Laboratory has worked closely with the metal packaging industry, conducting research on materials, processes, and how packaging interacts with the products it contains. Today, in addition to its historical expertise, LEREM has extended its scope of ISO 9001 certification and now offers support in the chemical analysis of packaging materials and coatings intended to come into contact with food and cosmetic products. LEREM provides essential expertise to help the industry adapt to evolving regulations and improve the quality and sustainability of metal packaging. With these innovations, metal packaging remains a safe, sustainable, and economically viable solution for the future.
For more information on LEREM, visit our official site and LinkedIn page.
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